Privacy Policy
Last updated: January 23, 2025
Privacy at a Glance
- All your health data stays on your device
- We do not collect, store, or transmit any personal information
- No account or sign-up required
- No analytics, tracking, or advertising
- No third-party services or SDKs
Introduction
Baseline ("we", "our", or "the app") is committed to protecting your privacy. This Privacy Policy explains how Baseline handles information when you use our iOS application.
Baseline is designed with a privacy-first architecture. We believe your health data is deeply personal and should remain entirely under your control.
Information We Collect
We do not collect any personal information.
Baseline operates entirely on your device. The app reads health data from Apple HealthKit with your explicit permission, but this data is:
- Processed locally on your device
- Never transmitted to any server
- Never shared with third parties
- Never stored outside of Apple's secure HealthKit database
HealthKit Data
Baseline requests read-only access to the following HealthKit data types to display your health metrics:
| Data Category | Examples | Storage |
|---|---|---|
| Activity | Steps, active calories, distance, exercise minutes | On-device only |
| Body Measurements | Weight, body fat percentage, BMI | On-device only |
| Vitals | Heart rate, resting heart rate, HRV, blood pressure | On-device only |
| Nutrition | Calories consumed, protein, water intake | On-device only |
| Sleep | Sleep duration, sleep stages | On-device only |
| Mindfulness | Mindful minutes | On-device only |
You have complete control over which data types Baseline can access. You can modify these permissions at any time in your device's Settings app under Privacy & Security → Health → Baseline.
Data Storage
On-Device Storage
Baseline stores the following data locally on your device:
- App preferences: Your theme choice, enabled metrics, and display settings
- Goals: Any personal health goals you set within the app
- Cached data: Temporary cached calculations to improve app performance
This data is stored using iOS standard storage mechanisms and is protected by your device's security features (passcode, Face ID, or Touch ID).
No Cloud Storage
Baseline does not use any cloud storage services. Your data is not synced to iCloud, our servers, or any third-party services.
Data Sharing
We do not share any data with third parties.
The only way data leaves Baseline is if you explicitly choose to export a report. When you generate and share a report, you control exactly what is shared and with whom through iOS's standard share sheet.
Third-Party Services
Baseline does not integrate with any third-party services, including:
- No analytics services (Google Analytics, Firebase, Mixpanel, etc.)
- No crash reporting services
- No advertising networks
- No social media SDKs
- No tracking pixels or cookies
Children's Privacy
Baseline does not knowingly collect information from children under 13. The app is intended for use by individuals who can legally consent to share their health data. If you are a parent or guardian and believe your child has provided personal information, please contact us.
Data Retention
Since we do not collect any data, there is no data retention on our part. Your health data remains in Apple HealthKit, and your app preferences remain on your device until you delete the app.
When you delete Baseline:
- All app preferences and cached data are permanently removed
- Your HealthKit data remains intact (it's stored by Apple, not Baseline)
- Any goals you set within the app are deleted
Your Rights
You have complete control over your data:
- Access: All your data is visible within the app and in Apple Health
- Portability: You can export reports at any time
- Deletion: Delete the app to remove all Baseline-specific data
- Restriction: Modify HealthKit permissions at any time in Settings
Security
Baseline relies on iOS security features to protect your data:
- HealthKit data is encrypted and protected by iOS
- App data is stored in the app's sandboxed container
- No network connections means no risk of data interception
Changes to This Policy
We may update this Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page and updating the "Last updated" date.
We encourage you to review this Privacy Policy periodically for any changes. Changes to this Privacy Policy are effective when they are posted on this page.
Contact Us
If you have any questions about this Privacy Policy or Baseline's privacy practices, please contact us:
- Email: snugpublishing@gmail.com
Apple App Store Requirements
In accordance with Apple's App Store Guidelines:
- Baseline accesses HealthKit data solely for the purpose of displaying health metrics to you
- HealthKit data is not used for advertising or shared with third parties
- HealthKit data is not sold to data brokers
- This Privacy Policy is publicly accessible and accurately describes our data practices